Riley McMath Walker
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Crunch Fitness

A visually-driven social campaign for Crunch Fitness.

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At Crunch, you exercise the right to be yourself.

Crunch Fitness needed to a way to differentiate itself in the muscle-bound, pit-stained world of fitness clubs. We created a visually striking digital campaign that threw conventions out the window and amplified their "No Judgements" message. 

My role: Designer, Art Director, Animator, pretty much everything.

 
 
 
 
 
 
 
 
 
 
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